Is Life in the Fast Lane All That It’s Cracked Up to Be?

<a href="http://thecoreblog.emc.com/?attachment_id=9256" rel="attachment wp-att-9256"><img class="aligncenter size-large wp-image-9256" alt="184856598" src="https://www.delltechnologies.com/uploads/2014/02/184856598-480x317.jpg" width="480" height="317" /></a> <br / />Even in the world of IT, the race to do things faster and easier seems to restart daily, and this applies to those of us on the IT side buying and implementing technology, those on the vendor side developing the technology, as well as those of us straddling both worlds. But as we all know, faster doesn't necessarily mean easier—nor does it necessarily mean better or safer... or that you will even win in the end.
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If House Bill 459 passes the Georgia Senate this spring, starting in July, “slow-poke drivers” on GA highways will be required to get out of the way of faster drivers, else risk being pulled over and ticketed. While bill proponents say the law is all about safety, I wonder.

I just drove an 8-hour stretch on I75 last week from Atlanta to Sarasota, FL, and back, and not once did I encounter a “slow-poke driver” let alone a slow-poke driver who put my life or those of others at risk. Super speeders? Yes. Slow-poke drivers? No.

So, perhaps the bill is just another symptom of a fast world getting even faster. The race to get there (wherever “there” is) faster… and first.

Even in the world of IT, the race to do things faster and easier seems to restart daily, and this applies to those of us on the IT side buying and implementing technology, those on the vendor side developing the technology, as well as those of us straddling both worlds.

But as we all know, faster doesn’t necessarily mean easier—nor does it necessarily mean better or safer… or that you will even win in the end.

In fact, the rush to deploy new technologies can have, and often does have, negative consequences. Similarly, the rush to innovate, particularly for innovation’s sake, can have costly business effects. On the flip side, failing to deploy new technologies or adopt new ways of doing things can have paralyzing business effects.

Without a doubt, keeping pace with technology advances is a delicate dance.

Take cloud. For IT organizations, knowing what do, when to do it and with whom to do it is challenging, to say the least. And while the Dilbert cartoon that’s been circulating on LinkedIn over the past couple of weeks has made many of us chuckle in a “where in this together” kind of way, it also captures a very real picture of the uncertainties life in the cloud can present.

Yes, the pace at which new technologies are coming at us is both exhilarating and a wee-bit scary at times. Market dynamics have changed, and as they have so too have the rules of doing business.

I’ve talked about the shift downstream that organizations that want to compete successfully in today’s digital world are having to make. Larry Downes and Paul Nunes are talking about the new rules of business in their new book Big Bang Disruption: Strategy in the Age of Devastating Innovation. (They’ve proposed a new market adoption model, to replace Roger’s Bell Curve model, that has a whole lot of folks on-line and, my guess is, a whole bunch debating and discussing at business schools talking nation-wide. ) And Erik Brynjolfsson and Andrew McAfee are talking about life in The Second Machine Age in their book The Second Machine Age: Work, Progress, and Prosperity in a Time of Brilliant Technologies.

Agree with Dawar or not. Agree with Downes and Nunes or not. Agree with Brynjolfsson and McAfee or not. Agree with me or not. Rapid change is coming.

The question that remains is, will life in the fast lane be all that’s it cracked up to be?

Be sure to check back next week when Guy Churchward shares his thoughts on the coming of The Second Machine Age.

About the Author: Heidi Biggar

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