When it comes to product success, there’s an old business adage that says once is a fluke, twice is a trend and three times is a pattern. At Dell, we like to think that nothing we do is a fluke, but one can’t help but pause and consider the success of our XPS 13 laptops across the consumer spectrum. Featuring some of the finest aesthetics on the market, coupled with the latest in cutting edge technology, tech press and analysts have been declaring the XPS 13 one of the best laptops available for the past three years. So we’ve surpassed the bar for a trend, and we’re now looking at a pattern. For us, the consistent success of the XPS lineup has brought more attention from business customers seeking to integrate the popular devices into their commercial environment to complement our broad portfolio of Latitude, OptiPlex and Precision business PCs.
A Bold New Addition
At CES this year, we announced a new addition to our XPS laptop lineup, the Dell XPS 13 2-in-1. Born of years of award-winning design aesthetics, this thin, light, and feature-rich convertible features a fan-less design, all-day battery life and beautiful InfinityEdge touch screens with resolutions up to QHD+.
We built a solid, beautiful 360-degree convertible laptop that incorporates all the feedback we’ve learned from our customers, analysts and review press. For example, many convertibles might feel awkward in tablet mode, but not the XPS 13 2-in-1. We’ve built a 2-in-1 that feels like a tablet when you fold it over. It is ultra-thin and the Continuum feature built into Windows 10 delivers a satisfying experience in every operational mode. Its fan-less design contributes to that feeling – who wants to hear a tablet with a fan start to whine up just because you opened up another browser tab, or started to watch a movie?
Since its introduction at CES, the XPS 13 2-in-1 has received numerous awards and praise from those who are impressed by the balance of weight, performance, design, battery life and other features.
These awards have not gone unnoticed, especially among business customers who would like to make a case for utilizing a product like the XPS 13 2-in-1 in their workplace. They know that slate tablets won’t cut it, but a convertible as thin and powerful as the XPS 13 2-in-1 fits the bill.
Today, we’re excited to announce the expansion of the XPS 13 2-in-1’s configuration options to include additional commercial security and manageability features.
That means the availability of Intel vPro-enabled processors for hardware-level manageability and security, as well as Dell-enhanced security, support and manageability capabilities that will make integrating the Dell XPS 13 2-in-1 into an existing commercial ecosystem a seamless experience. We don’t want the XPS 13 2-in-1 to be the rogue device in the company, but rather an integral part of an organization’s IT portfolio. That means IT departments can effortlessly integrate XPS for the first time, with one of our most exciting designs, the same way they do with other Dell commercial products.
Customers will have access to Dell ProSupport Plus, which includes proactive automated support, predictive automated support, both industry-exclusives; standard features that are optional up-sells from the competition come standard with ProSupport Plus including accidental damage repair, the ability to retain your hard drive during the RMA process for data security, and a technical account manager with monthly reporting. These world-class service and support features, combined with the killer pedigree of the XPS mobile family of products and affirmed by the acclaimed Dell XPS 13 2-in-1, are giving more people the choice in how they go about their day, be it at work or at play.
Would you like to explore the Dell XPS 13 2-in-1 for yourself? Check it out here. It’s powerfully equipped at under a thousand dollars, and shipping today.